lead: in the mobile Internet era, more and more Chinese companies from product innovation, operational innovation, R & D innovation and market innovation began to lead the trend in the global context."
October 8th, Mobvista announced the acquisition of NetEase capital of ten million U.S. dollars A round of financing, since last year set off a sea boom, another ten million U.S. dollars to buy overseas mobile advertising platform. Recently, the reporter linked to the entrepreneur and founder of Mobvista CEO Wei, asked him to analyze the reasons behind this wave of sea wave of China Internet Corporation, South East Asia market experience and suggestions for the sea to startups.
now, there are more and more cases of China Internet Corporation going to overseas markets, so how about the whole sea environment?
mobile Internet Co more than PC
Internet Co opportunity to go to the sea
in 2003, the China Internet Corporation had a wave of sea going, like Baidu entering the Japanese market, but the result was not very good until around 2010.
because at that time, Baidu and Tencent are still in the PC Internet era, the world is actually unipolar – only the United States Internet development is the best. China Internet Corporation, regardless of technological strength or product strength, including the company’s capital reserves, the market’s capital reserves, in fact, there is no adequate preparation for overseas markets, so it is difficult to open the situation.
but to the mobile Internet era, there are a lot of China leading in technology products, operation mode, the user’s understanding on this world a bipolar – Chinese and the United States, the opportunity to sea mobile Internet Co is much larger than the PC Internet Co. On the other hand, with the passage of time, the domestic VC is booming for the mobile Internet market investment, which means that both startups or mature companies, have adequate technical reserves and financial strength to do this thing.
Southeast Asian market is still huge, but the window is slowly narrowing
to go the road actually overseas business model evolution with the Internet there is a certain relationship, the Internet Co will begin to do the user, the user after finished we began to consider the road outside the realization of advertising, games, electricity providers in three forms. So the first wave out must be platform products for advertising, such as UC browsers, GO desktops, and Clean Master.
the pattern of many things in the United States has matured, and Chinese products entering the U. S. market may not be very competitive. Let’s exclude the American market and look at other markets. Summary, it seems that the market potential is relatively large, such as India, Vietnam and other Southeast Asian countries and russia. These markets were 1-3 years ago, and the local strength was not shown at all, so some platform based companies were at that time